In February 2025, our team had the privilege of designing, planning, and executing the full-day Zemen Insurance Shareholders’ Meeting. Recognizing the prestige of the event and the high expectations of the attendees, we moved away from the traditional, rigid corporate meeting structure to deliver a highly customized, experiential gathering infused with our signature aesthetic.
Our operational strategy focused on maintaining momentum and comfort across a long, high-stakes agenda. The event experience was broken down into distinct, carefully managed phases:
To celebrate the company’s milestones and thank the shareholders for their continued trust, the full-day meeting transitioned seamlessly into an exclusive cocktail dinner reception.
Date: November 19, 2024
Venue: Ethiopian Skylight Hotel, Addis Ababa
Attendance: 200+ International & Local Participants
On November 19, 2024, our team successfully hosted the Digital Health Payment Conference, marking a major milestone for the digital awareness and health-tech sectors. Convened at the premium Ethiopian Skylight Hotel, the event brought together more than 200 high-level participants to discuss the intersection of financial technology and healthcare delivery. The forum served as a high-impact platform for multi-sectoral collaboration, regulatory alignment, and knowledge sharing.
On December 10, 2025, our team successfully planned, managed, and executed the prestigious Technical Assistance Unit (TAU) Closure Conference. Hosted at the premium Ethiopian Skylight Hotel in Addis Ababa, this intensive, full-day meeting gathered over 250 distinguished guests to mark the successful conclusion of the unit’s operational milestone. This landmark closing conference served as a masterclass in modern event logistics, showcasing our team's ability to seamlessly blend a rigorous technical program with top-tier hospitality.
Managing an event with senior government leadership requires absolute precision. The conference welcomed an elite assembly of ministry representatives, international dignitaries, and key development stakeholders.
Our specialized protocol team handled every detail of their experience:
The TAU Closure Conference was more than a wrap-up event—it was a true demonstration of how meticulous planning, rigorous protocol, and a deep focus on guest experience can elevate a high-stakes institutional gathering into an unforgettable success.
The FAYDA National ID Campaign in Dire Dawa
As part of Ethiopia’s strategic push toward a modern digital economy, we spearheaded a high-impact public awareness campaign in Dire Dawa in June 2025 to promote the FAYDA National ID system. The week-long event was designed to bridge the gap between policy and community, transforming a national digital initiative into a relatable, accessible tool for everyday citizens.
The primary focus of the campaign was education. Throughout the week, our team welcomed a massive public turnout, consistently engaging with more than 200 residents on a daily basis. Through interactive info-sessions, one-on-one consultations, and community discussions, we broke down exactly what FAYDA represents and why it matters.
The FAYDA National ID Citywide Campaign
We launched a massive, high-energy citywide awareness campaign across Addis Ababa. This multi-faceted initiative was designed to bring the FAYDA National ID directly into the daily conversations of the capital's residents, while simultaneously building momentum for the highly anticipated FAYDA Promotional Run. Our team took to the streets to demonstrate how a unified digital identity system practically simplifies and enhances the day-to-day lives of ordinary citizens.
To truly connect with the public, our promotional teams deployed across major hubs, markets, and public spaces throughout Addis Ababa. We moved away from high-level policy talk, focusing instead on how FAYDA solves real-world daily friction for citizens. Our street teams served as mobile information hubs, successfully turning public interest into enthusiastic community support for the upcoming event. By pairing a serious digital transformation initiative with the collective energy of a public run, the campaign successfully transformed a government program into a celebrated citywide movement.
Empowering Through Movement: The "FAYDA FOR ALL" Women’s Run
On May 16, 2025, our team successfully organized and executed "FAYDA FOR ALL," a landmark community event designed to intertwine the digital transformation of Ethiopia with the daily lives and health of women across the nation. More than just a sporting event, this initiative served as a powerful platform for advocacy, celebrating the modern Ethiopian woman while promoting the lifestyle benefits, security, and financial independence unlocked by the FAYDA National ID.
This course was mapped through some of the capital's most iconic landmarks and high-profile corridors, ensuring maximum visibility and public engagement along the way.
1. The Starting Line: Atlas Hotel: Launch Point.
Runners gathered early at the vibrant Atlas Hotel hub, kicking off the race with immense energy and community spirit.
2. The Bole Airport Corridor: High-Visibility Stretch.
The route headed down the bustling Bole Airport Road, a major economic artery of the city, drawing massive cheers from spectators.
3. The Turning Point: Bole Medhanialem : Midway Landmark.
Participants raced past the stunning Bole Medhanialem Cathedral, charting a path through one of the city's most central landmarks.
4. The Home Stretch: EU Office to Atlas: The Finish Line.
The final leg looped back toward the finish line, passing the European Union Delegation office before concluding back at Atlas Hotel for closing celebrations and awards.
In modern identity management, women often face unique barriers when accessing formal financial services, securing property rights, or verifying identity for public assistance. By centering this campaign around a women's run, our team aimed to break down these barriers visually and socially. Integrating the FAYDA National ID into a healthy, active lifestyle symbolizes a forward-moving, empowered society where every woman has a verified, secure digital identity to claim her place in the modern economy.
Date: September 2024
Attendance: 250+ Participants (including the Mayor of Addis Ababa)
Objective: To officially inaugurate the Ovid Gelan Gura project site and present the development roadmap to key stakeholders.
Executive Summary
In September 2024, our team successfully spearheaded the milestone launch and site integration for the Ovid Gelan Gura project. Attended by a distinguished group of over 250 participants headlined by the Mayor of Addis Ababa, alongside key clients, partners, and project stakeholders the event marked the official commencement of on-site operations. The day was defined by a ceremonial groundbreaking, a comprehensive project presentation, and a premium, tailored culinary experience.
From November 13 to 17, Addis Ababa became the focal point for international dialogue on sustainable infrastructure and employment creation as it hosted the 17th Regional Seminar for Labour-Based Practitioners. This prestigious global symposium was jointly hosted by the Ethiopian Roads Administration (ERA), the Ministry of Transport and Logistics, and the International Labour Organization (ILO).
Festive Events was entrusted with the end-to-end management, coordination, and execution of this high-profile, multi-day international conference.
Hosting an event at the African Union’s Nelson Mandela Hall requires adhering to strict international protocols and managing complex logistical layouts. Over the course of the five-day seminar, the Festive Events team seamlessly coordinated a dense professional agenda that featured high-level panel discussions and simultaneous breakout meetings running concurrently.
Our team managed all aspects of the full-day conference operation, including:
For Festive Events, managing the 17th Regional Seminar was a powerful demonstration of our capacity to deliver complex, multi-day international summits with absolute precision. Facing rigorous security standards and a diverse international audience, our team worked around the clock to deliver an experience marked by excellence and prestige.
"Managing a multi-continent delegation within the African Union framework demands an elevated standard of logistics and protocol. Our team's seamless execution of concurrent sessions and high-level hospitality solidified the seminar's status as a premier global forum."
The successful delivery of this event reinforces Festive Events’ position as the premier choice for international organizations and government ministries executing high-stakes summits in the region.
In April 2022 & 2023, Addis Ababa played host to one of Ethiopia's most prestigious and high-stakes economic forums of the year: Invest Ethiopia. As a landmark event aimed at driving national growth and international partnerships, it served as a premier platform for investment exploration.
Festive Events was honored to serve not only as the lead management and production team behind this milestone gathering but also as the creative architects who conceptualized the event’s core idea and designed the official Invest Ethiopia logo.
The brilliance of Invest Ethiopia began long before the doors opened. The fundamental concept of the forum, along with the visual identity and official logo of the Invest Ethiopia brand, was entirely birthed by the creative minds at Festive Events. Our team designed a brand identity that reflected both Ethiopia's rich heritage and its forward-looking economic ambitions, establishing a professional aesthetic that resonated with a global audience.
On the ground, the three-day summit required seamless, synchronized execution to accommodate high-level diplomatic protocols and the dynamic needs of global investors. The full-day agenda demanded precise timing, from managing large-scale registration to coordinating premium catering—consisting of two daily networking refreshment breaks and full lunch for over 500 delegates daily.
The las day of the forum we held a sophisticated Gala Dinner for 200 select participants and high officials. This closing evening provided a relaxed yet formal environment designed to solidify partnerships initiated during the summit.
For Festive Events, Invest Ethiopia represented a crowning organizational triumph. From the initial spark of the idea and the design of the logo to the final standing ovation at the gala dinner, our team worked tirelessly around the clock to make this event one for the ages.
From intellectual conception and brand creation to round-the-clock logistical execution, our team transformed a massive national vision into an unforgettable, world-class reality. This event stands as a testament to the full-spectrum capabilities of Festive Events.
The flawless delivery of this high-profile forum has solidified our reputation as a premier partner for large-scale, high-impact international events and creative brand strategy in the region.
In April 2022 & 2023, Addis Ababa played host to one of Ethiopia's most prestigious and high-stakes economic forums of the year: Invest Ethiopia. As a landmark event aimed at driving national growth and international partnerships, it served as a premier platform for investment exploration.
Festive Events was honored to serve not only as the lead management and production team behind this milestone gathering but also as the creative architects who conceptualized the event’s core idea and designed the official Invest Ethiopia logo.
The brilliance of Invest Ethiopia began long before the doors opened. The fundamental concept of the forum, along with the visual identity and official logo of the Invest Ethiopia brand, was entirely birthed by the creative minds at Festive Events. Our team designed a brand identity that reflected both Ethiopia's rich heritage and its forward-looking economic ambitions, establishing a professional aesthetic that resonated with a global audience.
On the ground, the three-day summit required seamless, synchronized execution to accommodate high-level diplomatic protocols and the dynamic needs of global investors. The full-day agenda demanded precise timing, from managing large-scale registration to coordinating premium catering—consisting of two daily networking refreshment breaks and full lunch for over 500 delegates daily.
The las day of the forum we held a sophisticated Gala Dinner for 200 select participants and high officials. This closing evening provided a relaxed yet formal environment designed to solidify partnerships initiated during the summit.
For Festive Events, Invest Ethiopia represented a crowning organizational triumph. From the initial spark of the idea and the design of the logo to the final standing ovation at the gala dinner, our team worked tirelessly around the clock to make this event one for the ages.
From intellectual conception and brand creation to round-the-clock logistical execution, our team transformed a massive national vision into an unforgettable, world-class reality. This event stands as a testament to the full-spectrum capabilities of Festive Events.
The flawless delivery of this high-profile forum has solidified our reputation as a premier partner for large-scale, high-impact international events and creative brand strategy in the region.
